Margaret Franco, SVP of Marketing EMEA at Dell EMC, shares her insights on how predictive modeling and personalizing content has helped to improve Dell EMC’s marketing results and enhance the customer journey. …read more Source:: IT Management
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Interview: Margaret Franco, SVP of Marketing EMEA at Dell EMC
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•Margaret Franco, SVP of Marketing EMEA at Dell EMC, discusses the CMO’s evolving role, the relationship between marketing and culture and how Dell EMC uses account-based marketing to better understand the needs of the customer. …read more Source:: IT Management